107.1 PSK is the New River Valley’s LIVE and LOCAL Country station bringing the best new Country and All-Time favorites 24 hours a day, 7 days a week. Featuring Curtis in the Morning, Pam Garrison middays, JT for the drive home and Logan in the evenings as well as NASCAR and Pulaski County Cougar football. This station’s targets a primary demo of adults 18+.
Stream our station at www.107countrypsk.com or via the TuneIn app.
105.3 The Bear is the New River Valley’s Active Rock station and the official flagship station for Virginia Tech Sports. Featuring Rover’s Morning Glory in the AM, Big Nate middays, DreZ for the drive home and Just Tunes with JT in the evenings. The core audience is Adults 25-54 with a secondary demo of Adults 18-49.
Stream our station at www.1053thebear.com or via the TuneIn app.
HOT 100 is the NRV’s Hit Music Station, playing the Contemporary Pop music hits as a CHR/Top 40 format. The station is a music-intensive, featuring Playhouse in the morning, PJ middays, Kevin Graham in the afternoons and Adam Bomb at night. The core audience is Adults 25-54, with a secondary target of 18-49 Adults and Women and is home to Christiansburg High School Football and Virginia Tech Women’s Basketball.
Stream our station at www.hot100nrv.com or via the TuneIn app.
WRAD Talk Radio is the area’s News/Talk/Sports station that blankets the New River Valley with a tri-cast airing on 101.7 FM, 103.5 FM and 1460 AM. The programming includes Fox News updates at the top of the hour, Joe Thomas in the Morning, Brian Kilmeade, Rush Limbaugh and Sean Hannity as well as lifestyle and financial programming on the weekends. Effectively reaches affluent audience of Adults ages 35+ with a secondary demo (Local Sports) of Adults 25+.